ADA-Compliant Web Design
Creating an accessible web experience for all.
Accessibility
for people with
disabilities.
Beyond Accessibility: Why ADA-Compliant Web Design Matters to Your Business
According to recent statistics from the Center for Disease Control and Prevention (CDC), 1 in 4 individuals in America has a disability. That’s 28.7% of the population — or roughly 61 million people. These are our friends, family, co-workers and customers.
At DEEPBLUE, we believe everyone deserves access to information and services online. That’s why we’re passionate about ADA-compliant web design. But ADA compliance isn’t just about doing the right thing; it’s also crucial for your business success. Let’s explore why.
What is ADA Compliance?
The Americans with Disabilities Act (ADA) prohibits discrimination based on disability. In the digital world, this means websites must be accessible to people with disabilities, including those with visual, auditory, cognitive, and motor impairments.
Why is ADA Compliance Important?
- It’s the law: Websites are considered “places of public accommodation,” and non-compliance can lead to lawsuits and hefty fines.
- It’s good for business: An ADA-compliant website expands your potential customer base. Millions of people have disabilities, and they represent significant buying power.
- It enhances your brand image: Demonstrating a commitment to inclusivity strengthens your brand reputation and builds trust with your audience.
- It improves SEO: ADA-compliant websites often have better SEO performance due to improved site structure and content organization.
Key Elements of ADA-Compliant Web Design:
- Accessibility widget: An accessibility widget is a software tool designed to improve the accessibility of a website for users with disabilities.
- Alternative text for images: Provides descriptions for screen readers used by visually impaired users.
- Keyboard navigation: Allows users to navigate the site without a mouse.
- Closed captions for videos: Makes video content accessible to those with hearing impairments.
- Clear and concise language: Ensures content is easy to understand for people with cognitive disabilities.
- Proper color contrast: Makes text readable for users with low vision.
DEEPBLUE’s Commitment to Accessibility
We’re proud to be an award-winning, ADA-compliant web design agency. We integrate accessibility into every stage of our design process, ensuring your website is inclusive and user-friendly for everyone.
Ready to make your website ADA-compliant?
Contact DEEPBLUE today. We’ll help you create a website that not only looks great but also provides an exceptional experience for all users.
“Disability is articulated as a struggle, an unnecessary burden that one must overcome to the soundtrack of a string crescendo. But disabled lives are multi-faceted – brimming with personality, pride, ambition, love, empathy, and wit.”
– Sinead Burke –